Marketing A.B Essay Example | Topics and Well Written Essays - 750 words

Marketing A.B - Essay Example The information presented in the article simplified the challenges faced by different support functions in the organization when faced with the need to develop functional strategies. The credibility of the authors forming the Berkeley Partnership is verified and closer review of their credentials revealed that they are â€Å"experienced consultants who combine strong strategy and delivery skills with positive and engaging personalities. They provide the support the client needs, whether project management consultancy on the ground for an extended period, help through a critical phase of work or simply advice† (The Berkeley Partnership: About Berkeley 1). Therefore, their advice regarding developing functional strategies are supported by years of experience in the field of consultancy and management. However, one is strongly convinced that the article lacks appropriate credible support from academic sources and real life organizational experiences. Although the focus was primarily on determining the rationale for difficulties in developing functional strategies, readers are actually wanting on information or even on a general overview of how functional departments could be assisted and advised on the techniques and appropriate guidelines of the development of strategies, per se. Overall, this article could be used in terms of determining how to overcome challenges in the development of functional strategies but more effective substantiation needs to be sourced from other credible and authoritative sources. The article proffered issues pertinent to the design of a framework for the evaluation of strategies developed in the organizational setting. As disclosed, the need for evaluation and implementation of corrective action are always crucial and needed except when: â€Å"(1) external and internal factors have not significantly changed and (2) the firm is progressing satisfactorily toward

Three phenomena that changed the modern world in the most significant Essay

Three phenomena that changed the modern world in the most significant ways over the past 500 years - Essay Example In the international market, only companies that have implemented superior strategic operation management emerge above the competition. Capitalism is an aspect, which contributes to the elimination of individualism. This is because capitalism is concerned with industrialization whereby human labor is eliminated in the production of goods and services. The machines, plant and machinery take the place of human beings in the production of goods and services. In this regard, the human aspect is eliminated hence affecting individualism. Capitalism emanates from the innovativeness of personnel and division of labor (Getz, Hoffman & Rodriguez, 2009, p.45). This is manifested in the pin industry illustration featuring the division of labor contributions to the increase in productivity of firms. Division of labor leads to invention of plant and machinery and other equipment, which are essential in a capitalist economy. According to Smith, the welfare of the workforce ought not to be given the first priority. Capitalism also shifts relevance from the welfare of employees to the production units. This is because the move deprives their human dignity. It is true that use of money gives satisfaction to the final consumers of commodities. This owes to the fact that consumers prefer saving as opposed to expenditure. Human labor provides utility to the consumers. The reliance on equilibrium in charging the consumers is controversial. Capitalism does not recognize the plight of the laborers within an industry. Therefore, the labor the workforce provides is not the ultimate satisfaction for the company but a means to an end. Capitalism requires many people to work for a common goal and benefit (Getz, Hoffman & Rodriguez, 2009, p.49). The welfare of human beings in capitalism is valuable so long as it adds value in the progression of an industry’s productivity. This is because material development is usually ensured at the